These are just a few examples of messages targeting specific users. There is one standard classification of personalized emails: you can be creative and generate new use cases all the time!How to create a personalized emailPersonalized emails require investments, but they are worth it. Define which ..

What is an Email Suppression List?Suppression Lists have been around for nearly 20 years. This tool allows businesses to greatly improve their sending in terms of delivery and rapport. The implementation of Suppression Lists was partially enforced by the CAN-SPAM Act of 2003 which requires senders o..

What is good:the clear subject line and “from” name simple and recognizable branding greeting by name concise content and instructions copyable reset password linkinstructions on what to do if this user didn’t make this requestWhat could be improved:the “from” email address (“noreply”)no expiration ..