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@faun shared a link, 1 year, 10 months ago
FAUN.dev()

The Joys and Pains of DevOps

DevOps practitioners face both rewards and challenges. The most rewarding aspect is removing friction and fully automating DevOps processes, while the challenges include staying up to date with changes and balancing dynamics between different areas... read more  

Story Mailtrap Team
@ketbostoganashvili shared a post, 1 year, 10 months ago
Technical Content Writer

Boost Co-worker Engagement With These 20 HR Newsletter Ideas

After the pandemic, kitchen coffees and lunch meetings have slowly been in decline. The world has shifted from mandatory on-site labor to remote working, which has made employee communication that much harder. 

With mundane tasks, routine meetings, and occasional offline events, the gap between co-workers, HRs, and C-levels can easily expand. Considering all of that, employees may lose touch with the company culture, leading to demotivation and unproductivity. 

That’s when an HR newsletter saves the day. 

In this blog post, we’ll share 20 HR newsletter ideas that will entertain, engage, and motivate your co-workers. 

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Story
@nataliiapolomkina shared a post, 1 year, 10 months ago
Mailtrap

How to Track Email Marketing Performance

Ideas of the tools and approaches for measuring your email marketing campaigns in the most efficient way.

Story
@nataliiapolomkina shared a post, 1 year, 10 months ago
Mailtrap

Email Click-Through Rate: What to Know and How to Boost

The humble email remains a cornerstone of any marketing strategy. Tried and tested, but also improving all the time, a good subscriber list and quality content direct to these inboxes can be one of the most effective ways of driving your audience to action. To make sure you’re getting the best out of your email campaigns, you should always be tracking and comparing your own key performance indicators (KPIs) against each other, as well as against competitors and industry at large – and one of the most important of these metrics is click-through rate (CTR). In this article, we’ll explore key ways to boost your email CTR.

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Story
@dzenanakajtazcs shared a post, 1 year, 10 months ago
Technical Content Writer, Mailtrap

Email Spam Words You Should Avoid

Have you ever made a cake or an amazing meal and then just dropped it on the ground? Remember how disappointing it felt? 

Now imagine perfecting an email campaign just for it to get eaten alive by spam filters because of a poor choice of words on your end. The feeling of disappointment would be just as bad, right?

To help you avoid landing yourself in this situation, the outreach team at Mailtrap and I did some research and testing using our own cold email and regular campaigns and came up with 8 categories of email spam words you should avoid to achieve better email deliverability and open rates.

So, if you’re curious to see our findings, then keep reading!

Story
@ketbostoganashvili shared a post, 1 year, 10 months ago
Technical Content Writer

How to Test Emails in Your Python App

Python provides multiple ways of testing emails. It has native options and the ability to integrate with a third-party tool, such as Mailtrap Email Testing. 

I’ve recently explored a few approaches and will share my experience in this tutorial. I’ll cover native methods such as unit tests + aiosmtpd, Python’s subprocess function, as well as unit tests’ mock object library.

I’ll also demonstrate how to integrate and test emails in Python with Mailtrap Email Testing. 

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Story Mailtrap Team
@veljkoristic shared a post, 1 year, 10 months ago
Content Manager, Mailtrap

How to Test Email: A Personal Journey

Mailtrap.io

I’ve been with Mailtrap since 2021, and I have tested a gazillion emails (using Mailtrap) and talked to god-knows how many SMEs to wrap my mind around all the intricacies. 

This piece is an honest account of my ‘how to test email’ journey. It covers every aspect you can test, their importance, and the examples of best practices. 

Sure, I used Mailtrap almost exclusively, so the following sections feature a bunch of references and pointers to our platform. But, you’ll also encounter other tools and tips on how to incorporate them into your workflow. 

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Story Mailtrap Team
@denyskontorskyy shared a post, 1 year, 10 months ago
Technical Content Writer

Product Launch Email Template

Mailtrap.io

Launching a new product can be an exciting time for a business. They’re eager to spread the word and promote conversation around products or services. Email is among the most effective platforms for this. So a great product launch email template is worth its weight in gold. But simply sending out an..

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Story
@alexhales shared a post, 1 year, 10 months ago
Content Creator, AskForAccounting

Recover QuickBooks Password

So, let's dive to know how to recover QuickBooks password admin, users etc.

QuickBooks  Password Recovery
Story
@dzenanakajtazcs shared a post, 1 year, 10 months ago
Technical Content Writer, Mailtrap

Tips for effectively executing your email marketing ideas

Over the years, the popularity of email marketing has stayed consistent. And if you master how to do it effectively, it can help you take relationships with old and new subscribers on your email list to the next level, turn leads into customers, drive sales, and much more.

But that is easier said than done, as this marketing channel requires you to devise an email marketing strategy, come up with creative email marketing ideas, and send out engaging content as often as a few times a week.

If you find yourself struggling in this scenario, you’re in luck, as this article will give you useful inspiration for your next email marketing campaign, thus making at least the creative aspect less of a burden. Let’s dig in!

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