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@veljkoristic shared a post, 1 month, 2 weeks ago
Content Manager, Mailtrap

How to Set Up, Configure, and Send Emails using Yahoo SMTP Server

No reason to beat around the bush. As the title suggests, I guide you through everything you need to know about Yahoo SMTP. 

Let’s get straight to it. 

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@veljkoristic shared a post, 1 month, 3 weeks ago
Content Manager, Mailtrap

Setting up GoDaddy SMTP to Send Emails

When you think of an SMTP email server, GoDaddy isn’t the first thing that comes to mind. But the hosting behemoth gives you a few options to set it up, even if you want to use a third-party provider. 

Here, I cover everything about GoDaddy SMTP, from options to use cases and detailed integrations. 

Hop on to make the emails fly from your website or ecommerce. 

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@veljkoristic shared a post, 4 months ago
Content Manager, Mailtrap

HTML vs Plain Text Email: What to Choose For Your Next Email Campaign?

In the HTML vs plain text battle, it may seem that the plain text won. At least from the marketers’ perspective, these appear to drive more engagement and conversions. Indeed, I’ve given you a bunch of data to support this claim, yet I wouldn’t say it’s a hard-and-fast rule. Simply, email campaigns are an ever-evolving job and sometimes they appear to have a mind of its own. Therefore, you need to continuously analyze the audience engagement metrics to tailor the email strategy. And your goal should always be to ensure the strategy aligns with user expectations to maximize campaign effectiveness.

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