Email workflow automation takes over administrative tasks such as following up on sales inquiries, sending targeted promotions, and requesting feedback after a purchase. This helps teams save time, enhance productivity, and retain consistency across all communications.

As you can imagine, this type of automation streamlines lead nurturing processes, increases conversion rates, and boosts engagement. Moreover, teams can focus more on crafting persuasive messages and building efficient pipelines.

Let’s dive deeper into email workflow automation, explore popular tools, and discuss best practices that will help you get the most out of your campaigns.

After weeks of research and some trial and error, I can firmly say – it is impossible to thoroughly test emails and email sending using any WooCommerce built-in features or plugins. 

To be clear –  both options offer some email testing features, but they’re pretty limited.

Nevertheless, these features can still be helpful for some minimal email testing. 

So, in this guide, I’ll still cover them and show you how to use Mailtrap Email Testing to test your emails and email sending correctly.

Good customer service equals a more satisfied customer base. The data backs this up: 83% of customers are more loyal to brands that respond to and resolve their complaints. 

So, if a customer sends an angry email, they expect a quick response that solves the problem and reassures them that you’re taking their concerns seriously.

But the thing is, writing responses to these frustrated customers isn’t easy. You have to carefully craft a reply that not only helps ease their worries but also provides the right solution to their problem.

How do you do it?

Simple. Look at some angry customer email examples.