In this guide, I’ll take you through our handpicked list of the top B2B email marketing software. I’ll help you understand exactly what each has to offer and how it can meet your business needs.

But before we get started, I recommend checking out the criteria behind my research. It’ll give you a better idea of how I evaluated each option.

If you’d rather skip ahead and jump straight to the comparisons, you can do so here!  

In this article, we explain what a secure email server is and how it manages potential threats. You’ll learn how to secure email servers, how to choose a reliable provider, and how server security affects email deliverability. 

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Knowing your audience is the key to a successful marketing strategy. Each segment expects to see different content to stay engaged and move closer to taking action. 

So, what is B2B email marketing lead generation, and how can we make the most of it?

Here’s a tell-all on B2B lead generation through email marketing. In this tutorial, you’ll learn:

How to generate and nurture leads who are groups of stakeholders

Why email hygiene makes sales success stories in B2B

Examples of amazing lead nurturing emails in the B2B segment

Top 3 tools to streamline your B2B email marketing

No reason to beat around the bush. As the title suggests, I guide you through everything you need to know about Yahoo SMTP. 

Let’s get straight to it. 

When you think of an SMTP email server, GoDaddy isn’t the first thing that comes to mind. But the hosting behemoth gives you a few options to set it up, even if you want to use a third-party provider. 

Here, I cover everything about GoDaddy SMTP, from options to use cases and detailed integrations. 

Hop on to make the emails fly from your website or ecommerce. 

In the HTML vs plain text battle, it may seem that the plain text won. At least from the marketers’ perspective, these appear to drive more engagement and conversions. Indeed, I’ve given you a bunch of data to support this claim, yet I wouldn’t say it’s a hard-and-fast rule. Simply, email campaigns are an ever-evolving job and sometimes they appear to have a mind of its own. Therefore, you need to continuously analyze the audience engagement metrics to tailor the email strategy. And your goal should always be to ensure the strategy aligns with user expectations to maximize campaign effectiveness.

I’ll make you an offer you can’t refuse. 🐈 I’ll tell you how to create a WordPress contact form, covering every imaginable detail, and making sure you won’t be reading only code and industry jargon. So, this article is suitable for beginners and those who already have some experience and wish to get..

Salesforce Apps, available through the Salesforce Appexchange, serve a diverse array of business services to help enhance your admins’ operational efficiency. 

Among the multitude of functionalities, the role of email infrastructure stands out as integral. And it touches upon critical aspects of your email flows, including: 

- Synchronization 

- Analytics 

- Templates 

- Campaigns 

- Security

- Compliance

- Document generation and validation 

To explain it a bit simpler, Salesforce is about the seamless integration of email communication with customer data. In turn, you get to have personalized interactions with your clients. Also, you get to make informed business decisions based on those interactions. 

All things considered, it’s safe to say that the existence and usability of these apps also helped with widespread Salesforce adoption. 

Speculations aside, we delve into some of the most effective Salesforce applications for various components of your email infrastructure. So, let’s dive right in. 

I took the time to test out Mailchimp Transactional Email alternatives so I’ll give you a detailed guide through the top contenders and what to look for when migrating from Mandrill. The main focus is on email delivery services that can provide reliable inbox placement. But as a lot of contenders ev..

There are two ways to create an HTML email form - Use themailto: addressaction element. - Use backend script to handle data and send emails. The first method is something you shouldn’t try. Sending form data directly to an email from a web form without server-side processing isn’t recommended due to..