How to Use B2B Email Marketing for Lead Generation
Knowing your audience is the key to a successful marketing strategy. Each segment expects to see different content to stay engaged and move closer to taking action.Â
So, what is B2B email marketing lead generation, and how can we make the most of it?
Hereâs a tell-all on B2B lead generation through email marketing. In this tutorial, youâll learn:
How to generate and nurture leads who are groups of stakeholders
Why email hygiene makes sales success stories in B2B
Examples of amazing lead nurturing emails in the B2B segment
Top 3 tools to streamline your B2B email marketing