Overview:
ZeroBounce definitely passed my “accurate and easy-to-use email verificator” test. But what made this tool stand out, in particular, is the email deliverability toolkit it provides. This toolkit helps its users improve their email deliverability even further after cleaning their email list, which is not something you get with every email verification tool.
Rating:
- Capterra 4.8 (424 reviews)
- G2 4.6 (382 reviews)
Best for:
- From solo business owners to companies like Amazon, Disney, Netflix, and Sephora
- Anyone wanting a platform with email verification, deliverability, and email-finding features included
Pros:
- Exceptional customer service: The customer service provided by the tool was noteworthy. I experienced quick and efficient feedback, which significantly contributed to a smooth user experience.
- Actionable intelligence from metadata: I was impressed with the detailed metadata provided by the tool. This feature offered great actionable intelligence, aiding in more informed decision-making.
Cons:
- Complex initial setup: I found that the initial setup process was somewhat challenging. The configuration and understanding of the tool’s features were not as straightforward as I had hoped, requiring additional time and effort to become proficient.
Pricing: Free version with limited credits available. Subscription plans start at $15/month, while pay-as-you-go plans start at $0,008 per credit.
Support: Email, chat, and phone support
Email verification as part of email testing
Email testing is a complex process consisting of many “layers”, and depending on how detailed you want to be during this process, email verification might be a part of it.
You see, along with testing email content and design, running spam checks, checking email responsiveness as well as rendering, and doing other tasks necessary to ensure your email campaigns are effective, efficient, and deliver the intended user experience, diligent email marketers also clean the lists these campaigns will be sent to.
And while we have covered 6 great tools you can use to do said list cleaning, we have yet to touch upon a proper email testing solution.
A testing tool I use on a daily basis is the one offered by Mailtrap.
With Mailtrap Email Testing, you can inspect and debug emails in staging, dev, and QA environments before sending them to recipients. This way, if any errors are present in the email content or even the HTML/CSS code, you can spot and fix them, all while having no risk of spamming recipients with testing emails.
Some of the most notable features of this testing include:
- Spam score checking
- HTML/CSS checking
- Email previewing
- Blacklist reporting
- API for QA automation
So, if you are looking for a tool that solves multiple email testing challenges, Mailtrap Email Testing might be for you. But, if you are in need of something to help you get rid of email addresses causing high bounce rates and hurting your deliverability, then one of the email verification services reviewed earlier in the article is worth giving a try!
Run email verification your way!
Phew! What a long, information-packed journey this article has taken us on. Hopefully, it will be really useful for you when making your pick for the best email verification tool.
Remember, all the tools mentioned have great ratings backed by hundreds and even thousands of reviews. But, to make sure a tool will truly be what you need it to be and you don’t end up with a “bad email checker”, identify what your non-negotiables are and move from there.
So, say you want ease of use, then Bouncer won’t disappoint. Or maybe you need lots of flexibility when it comes to importing options? In that case, Emailable is a top candidate.
Hunter will provide you with a collection of features that will make any email marketer jealous. While ZeroBounce’s metadata will come in handy when making data-driven decisions.
Lastly, if you go for NeverBounce, you’ll be using a tool that is hard to beat in catch-all and disposable email detection.
Some pretty solid options for email verification tools if you ask me!